About Simon Antony

Discover Our Web Design and SEO Services in Llandudno, North Wales

Simon Antony Umbraco Web Development Specialists

Who is Simon Antony?

Simon Antony Limited is an Umbraco Silver Partner agency based in Llandudno, North Wales, one of fewer than 100 Umbraco Silver Partners worldwide. Founded in 2008, the company is led by Simon Steed, an Umbraco Certified Master with over 20 years of professional .NET development experience spanning infrastructure, software engineering, and technical leadership.

We specialise exclusively in Umbraco CMS development, support, and optimisation. Our client portfolio spans healthcare (NHS), charity (British Red Cross), telecoms (Vodafone via Yes Telecom), recruitment, marine science, and professional services, built almost entirely through referrals and repeat business over 17 years.

According to BuiltWith, Umbraco powers over 730,000 live websites globally. As certified specialists, we bring deep platform knowledge that generalist agencies simply cannot match. We've delivered Umbraco solutions across every major version from v4 through v17, making us one of the most experienced Umbraco teams in the UK relative to our size.

What does Simon Antony specialise in?

Our work falls into four areas, all centred on the Umbraco platform:

Custom Umbraco development — Bespoke website builds on ASP.NET Core using C#, Razor views, and Umbraco's composition-based content architecture. We work directly with clients and as a white-label development partner for other agencies who need certified Umbraco expertise without hiring in-house.

Umbraco migrations and upgrades — Moving sites to Umbraco from WordPress, Sitecore, Classic ASP, and older Umbraco versions. Our blog post on Umbraco 8-to-13/17 migration has become a reference resource in the Umbraco community.

Performance audits and optimisation — Comprehensive technical audits covering Core Web Vitals, security headers, schema markup, and AI search readiness. Our clients average a 40% improvement in Lighthouse performance scores within 30 days.

Ongoing retainer support — Flexible monthly plans covering security patching, version upgrades, performance monitoring, and ad-hoc development. Most retainer clients have been with us for over three years.

Hire an Umbraco developer with SimonAntony Ltd.

Meet The Team

Here you can meet the team, see what we do and check out our certifications

Simon Steed
Simon Steed

Simon Steed — Founder, Senior Developer & Technical Architect

Simon founded Simon Antony Limited in 2008 after a career in IT leadership including Head of IT and Development at Yes Telecom (now part of Vodafone), where he led infrastructure integration during the Vodafone acquisition. He holds Umbraco Certified Master status, the highest technical certification in the Umbraco ecosystem, and has over 20 years of professional experience with C#, ASP.NET, SQL Server, and Windows Server infrastructure.

Simon has delivered Umbraco projects across every major version from v4 through v17, and his technical writing on Umbraco migrations has been referenced by the wider Umbraco community. He's based in Llandudno, North Wales, and works remotely with clients across the UK and internationally.

LinkedIn

Sharon Steed
Sharon Steed

Finance Director

Sharon manages the financial operations, client contracts, and business administration for Simon Antony Limited. Her background in business finance ensures projects are scoped accurately, invoiced transparently, and delivered within agreed budgets. Sharon handles all client onboarding, contract management, and financial reporting, freeing the development team to focus entirely on technical delivery.

LinkedIn

William Steed
William Steed

Junior Software Engineer

William joined Simon Antony Limited as a Junior Software Engineer, bringing fresh perspective and modern development skills to the team. He achieved Umbraco Certified Professional status at age 15, one of the youngest people to earn the certification, and contributes to both client projects and the company's technical blog.

William works across the full Umbraco development stack including C#, Razor views, JavaScript, and CSS. His recent blog posts on Umbraco development practices demonstrate a practical, hands-on approach to problem-solving that complements the team's senior expertise.

LinkedIn

Company information

Company: Simon Antony Limited

Founded: 2008
Location: Llandudno, North Wales, United Kingdom
Company Number: 7932504
Umbraco Partnership: Silver Partner (since 2025), former Gold Partner
Team Size: 3
Contact: hello@simonantony.co.uk | 07967 739393

Certifications:

  • Umbraco Certified Master (Simon Steed)

  • Umbraco Certified Professional (William Steed)

Other brands: